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Just like any person using social media to connect with their friends and using Search Engines like Google to search for information, marketers also take advantage of these tools to spread their reach online faster.
Social Media also let you gather together your potential customers that they may find what they are really looking for to improve their business. While Search Engine Optimization (SEO) gives you the long term stability and acquisition of your market.
Well written articles can also help your visitors to know you as professional and can also help you to your search engine results.
Thank you for technology we are now one step closer to our friends, love ones and people around the globe.
Communication is now better and faster than ever and the good thing about this is that we are all free to use it in our business.
But of course it all depends on how you use it. Here is where we come in as we use triggers that can make them decide to buy from you.
In the whole marketing process, making the strategy is the most critical stage as this is where it all begins. You have to make sure about your target goals.
Are you selling or providing quality information? Who is your market? Where are they? What is your time frame? Project scope and limitations? What about your budget?
These are some major questions you should answer before deciding what tools and technologies you’re about to use.
2. ToolsAfter defining your online strategies, you can now choose what tools you want to use. These are the channels for you to leverage the way to promote your business.
We all know that traditional marketing is still effective. However we also know that we have limited time to work in a day. We are not machines that can work long hours. Compare to humans, even machines need a rest. Online tools can help you to promote your business widely, automatically and intellectually. Since it can provide data you would need.
3. AwarenessHow would your customers know about you if you’re not on the place where they are?
This is the starting of your online promotion activities. Content Marketer plays the biggest role in this stage. By studying your customers buying decision you will be able to specifically design how to grab your customers’ attention thus trust and follow you.
4. ConversionAll your online marketing strategies must lead them to what you offer. People can persuasively let you buy from them, but this behavior can also be applied in the internet if done right.
You should take note that your potential customers have different levels such as being unaware, some are interested and some are ready to buy. We will help you throughout the sales funnel to filter you qualified customers.
5. SalesNow that we have driven potential customers to your site, it’s time to take several actions according to your leads behavior. What pages do they visit on your site? Do they return to your site regularly? What makes them sign-up your form? Do they have inquiry? Make sure to answer them professionally and with authority.
In this stage, it is very important to build a relationship to your potential customers by connecting and engaging them. This way you will just not be able to acquire customers but also strengthen your customers’ retention.
6. Optimize & MeasureThis is where we’ll analyze the results of your campaign or how much it contributed your sales. And with this you will be able to identify what to improve, what to offer, how to pitch your sales page for them to buy from you.